Business Posture: How to Play the Posture Game and Crush Your Competitors

Posture Building Techniques to Attract New Customers Like Bees to a Honey Pot  Introduction I’ve had a long and varied career in sales and marketing.  But I didn’t learn about posture till many years after I set out on this pathway. I first learnt about posture from an author by the name of Robert J … Continue reading Business Posture: How to Play the Posture Game and Crush Your Competitors

...

How to Demolish Engagement Blockages in Your Blogging Business

How to Demolish Engagement Blockages in Your Blogging Business (This is a follow on article from last week’s post: What My Friends Taught Me About Blog Commenting) Just as a blocked blood vessel can cause sudden death, bloggers can experience the sudden death of their blogging business. Why? No traffic, no leads, no sales – yes. … Continue reading How to Demolish Engagement Blockages in Your Blogging Business

...

How to Use Effective Messaging to Attract Your Best Customers

  How to Use Laser Targetted Messaging to Attract Highly Profitable Customers So today I want to talk about messaging.  I’ve written about it before but only as part of a larger article covering a broader topic. But the subject of messaging is so important I think it very appropriate to shift it to center … Continue reading How to Use Effective Messaging to Attract Your Best Customers

...

The Daily Blog Post (and Awesome Content) Myth

Why You Don’t Need to Publish Daily Blog Posts This is a question that gets asked a lot.  Newbie bloggers especially are often confused for the simple reason that there are conflicting views on the matter. Some, like Ray Higdon, say you should blog every day, while others like Derek Halpern and Matthew Woodward say … Continue reading The Daily Blog Post (and Awesome Content) Myth

...

8 Ways to Convert Uncommitted Lookers Into Hot Prospects Online

Grab ‘Em While They’re Hot (or Even Luke Warm) Like water slopping around a bucket visitors to your website are a fluid lot.  Here today, gone tomorrow.  It doesn’t take much for them to run away, in pursuit of the next magical elixir.  Welcome to the world of marketing, internet style. It’s the way the … Continue reading 8 Ways to Convert Uncommitted Lookers Into Hot Prospects Online

...

Introvert’s Revenge: How Shy, Retiring Types Can Crush It as Entrepreneurs

Yes it is true – some of the most successful people are introverts. It’s well known that many people who pursue artistic pursuits are introverts.  Think of these actors: Audrey Hepburn, Glenn Close, Richard Gere, Courtney Cox, JK Rowling, Christine Aguilera, Tom Hanks, Steve Martin, Harrison Ford, Clint Eastwood, and Julia Roberts. All introverts. Think … Continue reading Introvert’s Revenge: How Shy, Retiring Types Can Crush It as Entrepreneurs

...

6 Ways Your Website Can Generate More Leads and Sell Up a Storm

Effective Messaging NOT Design Is the Way to Make More Sales From Your Website If you want to attract more customers to your business, you’ll need to be REALLY good at this…… Messaging Messaging is more important than your logo, more important than design and aesthetic elements. The message is all. Think of the different … Continue reading 6 Ways Your Website Can Generate More Leads and Sell Up a Storm

...